Sales, Marketing, & Management

MKTG 2304 - Applied Sales Techniques

Credits: 3

Course Description:

This course provides opportunity for the student to apply the steps of a sales presentation by planning and performing sales presentations in role-playing situations. Students apply strategies in sales communications, customer oriented selling, and sales management.

Prerequisite(s):

MKTG2201

Lec/Lab/OJT:

2/1/0

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