Trademarks and Licensing

Trademarks and Licensing manages the proper use of Northland's (academic and athletic) name, logos and signature marks to protect the integrity of the College’s identity, brand and reputation.

Become a Licensee

Northland grants licensing permission to approved vendors to use marks owned by the College. Companies wishing to become licensed vendors need to complete the Non-Exclusive Trademark License Agreement. The review process takes approximately two to four weeks.

STEP 1

Submit Application

Complete and submit license vendor application to brand@northlandollege.edu

STEP 2

Confirm Liability Insurance

Send proof of liability insurance to brand@northlandollege.edu

STEP 3

Sign Trademark License Agreement

Once the license vendor application is approved by Northland, a non-exclusive trademark license agreement will be emailed to the vendor for signature. Signed agreements are to be returned to brand@northlandollege.edu.

STEP 4

Confirmation

The vendor will receive an email confirmation that the trademark license agreement has been signed by Northland.

STEP 5

Brand On-Boarding

The now licensed vendor will receive Northland’s logos, wordmarks, and color formulas in high-resolution format after brand on-boarding training between Northland and vendor is completed.

The Department of Marketing Communications and Brand Management welcomes questions you may have regarding this policy and proper use of Northland’s trademarks. Please contact the Department of Marketing Communications and Brand Management at (218) 793-2428 or brand@northlandcollege.edu.

Brand Identity Standards

Northland has introduced a revolutionary visual identity system to enhance and streamline how it presents itself to the world.

Learn More →
Contact

218.793.2436
brand@northlandcollege.edu